OVERVIEW
Apostrophe empowers artists by moving beyond the ‘starving artist’ narrative, offering modern tools like individual and bulk artwork uploads, dynamic catalog links, and integrated payment options to streamline their business and effectively showcase their work.
OPPORTUNITY
Blending the fine line between creativity and commerce, Apostrophe is designed specifically for artists’ needs, offering a user-friendly experience that stands out from older, desktop-based competitors focused on the gallery aspect of the industry.
DESIGN PROCESS
PROBLEM
Artists in the fine art industry often face significant challenges stemming from the business side of their work, particularly financial struggles. This inherent financial pressure creates barriers that hinder their ability to manage their art practices effectively.
Artists in the fine art industry often face significant challenges stemming from the business side of their work, particularly financial struggles. This inherent financial pressure creates barriers that hinder their ability to manage their art practices effectively.
PROBLEM STATEMENT
SOLUTION
Apostrophe, now Link to Art, is the solution artists need. After extensive research and testing, our platform is finally here to help them manage their businesses and showcase their work effectively.
Apostrophe, now Link to Art, is the solution artists need. After extensive research and testing, our platform is finally here to help them manage their businesses and showcase their work effectively.